Customer Satisfaction

(Note that nonprofits might use the term "clients" rather than "customers")

Increasing competition (whether for-profit or nonprofit) is forcing businesses to pay much more attention to satisfying customers. (It may help the reader to notice the role of customer satisfaction in the overall context of product or service development and management. See Product/Service Management. Also notice the Related Info (including customer service) in the library.)

Sections of This Topic Include:

Basics
Handling Customer Complaints
Responding to Angry Customers
Measuring Customer Satisfaction

General Resources


Basics

Strategize For Customer Loyalty!
Power Up Your Organization for Maximum Retention

Handling Customer Complaints

Best Practices in Resolving Customer Complaints

Responding to Angry Customers

Understanding Hostile Customers (article)
Give An Angry Customer Even More Than They Asked For.

Measuring Customer Satisfaction

Using satisfaction surveys to achieve a competitive advantage
When Should Changes Be Made to a Customer Satisfaction Tracking Questionnaire?

General Resources

Better Business Bureau


Submit a link

For the Category of Customer Service and Satisfaction:

Related Library Topics

Recommended Books

Customer Service

Customer Satisfaction


Customer Service

The following books are recommended because of their highly practical nature and often because they include a wide range of information about this Library topic. To get more information about each book, just hover your cursor over the image of the book. A "bubble" of information will be displayed. You can click on the title of the book in that bubble to get more information, too.


Customer Satisfaction

The following books are recommended because of their highly practical nature and often because they include a wide range of information about this Library topic. To get more information about each book, just hover your cursor over the image of the book. A "bubble" of information will be displayed. You can click on the title of the book in that bubble to get more information, too.


Also See

Sales -- Recommended Books